Wednesday, July 16, 2008

Hasselblad H3DII-50

The other day I was talking with a photographer friend, who gave me a heads up about a new 50 Megapixel camera that just came out - the Hasselblad H3DII-50. The camera's sensor is double the size of any current 35mm digital sensor, and every picture you take is 300MB in file size. Absolutely nuts? Probably... Price tag? $39,995... BUT if you buy now, they will throw in any lens of your choice for only $2,500.

For commercial photographers this camera is probably a really good solution. For example, you might have noticed a couple posts ago I was talking about the Guitar Hero Aerosmith campaign I worked on at my day job. Part of the campaign was a print ad, which featured a Guitar Hero guitar tied up with Aerosmith style scarves around the neck. It ran in the June issue of Rolling Stone. When we were at the photoshoot, the photographer, Rick Chou used a Hasselblad. And my friend, Don Lupo, who told me about the H3DII-50, also used to shoot with a Hasselblad when he shot commercially.

But for me, since I'm lightyears away from having anything in Rolling Stone, I guess for now I'll stick to my trusty Nikon D80. But if I ever win the lottery and want to get a $40,000 camera, maybe the new H3DII-50 will make it onto my shopping list.

Or check out more Paul Sears Photography pages on MySpace, Facebook, or Flickr


Sandra Evertson said...

I am happy you share info like this! Good stuff to know!
Sandra Evertson

Leslie said...

Thanks for this information Paul. I'm pretty happy with my D80 right now too. I can't even imagine $40k on a camera!

Slowly walked past a display of the Aerosmith version of Guitar Hero this morning as I waited in line to get Wii Fit. The song "Sweet Emotion" was playing in my head, but I resisted. It's on my list though.